Highway Shields

Schematic illustration of Highway Shields
Illustration of the subject; shapes are simplified.

Route identity at a glance

Highway markers communicate with shape and color as well as numerals. The U.S. highway shield and the red, white, and blue Interstate shield distinguish two road systems even when a driver has only a moment to look.

The Interstate design was selected in 1957 through a process that drew on proposals from the states. Elements from Missouri and Texas submissions contributed to the final design, which was tested under different viewing conditions. The result shows how a small graphic can combine national identity with the practical demands of navigation.

What to look for

  • A distinctive outline for rapid recognition
  • Numerals that remain central to the design
  • Consistent colors identifying the Interstate system

Sources and further reading

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